New UK ad agency says ‘more to come’

admin 0

New UK advertising agency Content Marketing Institute has announced plans to expand its UK operation with the hiring of a new chief executive.

The agency will be rebranded as Content Marketing Academy and will be based in London, with a presence in Manchester, Edinburgh and Bristol.

“We have worked with our existing clients to create an international content marketing strategy,” said Matt Wootton, the agency’s chief executive, in a statement.

“It is important to us that the brand identity of our organisation is strong, with strong brands and a strong brand identity is key to us staying relevant.”

Wootton said the agency was committed to growing the business in the UK, and to the new role of chief executive “it is a major change and a major opportunity”.

“I am very proud of our team at Content Marketing Institutes UK, the team that has been working hard to build a strong organisation in the past three years,” he added.

“I believe that our growth in the next year will be much stronger than the one we had in the last three years, and we are confident that we can grow our business in this new role.”

The new organisation will be managed by its existing executive, Nick McArthur, who previously worked as chief executive at the agency in London.

The move follows a year of consolidation in the ad agency sector.

In March, Content Marketing International announced it would lay off 40 employees, with another 40 to be offered jobs elsewhere.

Content Marketing Institute, which has been at the centre of the current controversy over the use of a racist slogan on a banner advertising a campaign to support a British politician, said it would continue to publish content.

Woottons statement said the new organisation would continue “to offer our clients the best possible content marketing services”, and would “continue to invest in our existing teams, new and existing”.

“Content Marketing Institutes is committed to building the strongest organisation in content marketing,” he said.

“As the industry moves towards an increasingly digital future, our aim is to stay ahead of this change.

We have worked hard to create the best content marketing solution for our clients.”

The move to London comes as the ad industry faces a raft of new regulations to address a surge in online advertising.

The Advertising Standards Authority announced last month that the number of online ad campaigns with offensive and/or discriminatory content had reached a “tipping point” in 2016, and that the agency industry is in danger of becoming “a platform for online hate speech”.

“We must stop the rise of online hate adverts and other inappropriate content that is damaging our communities,” said AASA chief executive Alison Kelly.

The regulator is also considering an ad policy change that would remove a section of its website called “anti-discrimination rules”, which has already caused some complaints.

The Advertising Standards Agency has also set up a taskforce to investigate the use and impact of the ad policy changes, including the impact on “public trust”.

Tags:
후원 수준 및 혜택

우리카지노 - 【바카라사이트】카지노사이트인포,메리트카지노,샌즈카지노.바카라사이트인포는,2020년 최고의 우리카지노만추천합니다.카지노 바카라 007카지노,솔카지노,퍼스트카지노,코인카지노등 안전놀이터 먹튀없이 즐길수 있는카지노사이트인포에서 가입구폰 오링쿠폰 다양이벤트 진행.바카라 사이트【 우리카지노가입쿠폰 】- 슈터카지노.슈터카지노 에 오신 것을 환영합니다. 100% 안전 검증 온라인 카지노 사이트를 사용하는 것이좋습니다. 우리추천,메리트카지노(더킹카지노),파라오카지노,퍼스트카지노,코인카지노,샌즈카지노(예스카지노),바카라,포커,슬롯머신,블랙잭, 등 설명서.우리카지노 | 카지노사이트 | 더킹카지노 - 【신규가입쿠폰】.우리카지노는 국내 카지노 사이트 브랜드이다. 우리 카지노는 15년의 전통을 가지고 있으며, 메리트 카지노, 더킹카지노, 샌즈 카지노, 코인 카지노, 파라오카지노, 007 카지노, 퍼스트 카지노, 코인카지노가 온라인 카지노로 운영되고 있습니다.【우리카지노】바카라사이트 100% 검증 카지노사이트 - 승리카지노.【우리카지노】카지노사이트 추천 순위 사이트만 야심차게 모아 놓았습니다. 2021년 가장 인기있는 카지노사이트, 바카라 사이트, 룰렛, 슬롯, 블랙잭 등을 세심하게 검토하여 100% 검증된 안전한 온라인 카지노 사이트를 추천 해드리고 있습니다.카지노사이트 - NO.1 바카라 사이트 - [ 신규가입쿠폰 ] - 라이더카지노.우리카지노에서 안전 카지노사이트를 추천드립니다. 최고의 서비스와 함께 안전한 환경에서 게임을 즐기세요.메리트 카지노 더킹카지노 샌즈카지노 예스 카지노 코인카지노 퍼스트카지노 007카지노 파라오카지노등 온라인카지노의 부동의1위 우리계열카지노를 추천해드립니다.우리카지노 | Top 온라인 카지노사이트 추천 - 더킹오브딜러.바카라사이트쿠폰 정보안내 메리트카지노(더킹카지노),샌즈카지노,솔레어카지노,파라오카지노,퍼스트카지노,코인카지노.