Content marketer pay is a hot topic in the content marketing industry and, as a result, many companies have recently made efforts to track their pay.
Content marketers are well paid for their roles in content creation and distribution, but this isn’t always the case.
As of October 2016, there were over 11,600 content marketers in the US alone, with an average hourly wage of $56,842.
And, despite the increase in content marketership in the last year, the average salary was $44,063 in the first quarter of 2018.
But what about the pay of content marketeers in the United Kingdom?
According to the latest data from the Office of National Statistics, the median salary of content marketers in the UK was £34,821, an increase of 3.5% in the year.
The UK’s pay for content marketeer is generally well-above the US and UK, but the gap in pay is narrowing as content marketering gets better and better.
The Office of Social Policy, a think tank in the House of Commons, reports that the median wage for a content marketee is now £39,068.
This means that content marketes in the West have the best pay in the world.
However, this is not to say that the UK doesn’t still have a long way to go in terms of content marketing pay.
According to a recent study from the UK’s Higher Education Policy Institute, the UK has a median annual income of just over £22,000 per adult, and the average annual salary of a UK content markete is just under £40,000.
That means that the pay gap is still wide.
However, according to a new report by the Institute for Fiscal Studies, the wage gap is narrowing.
The study examined the pay and working conditions of a representative sample of content markets across the UK.
It found that the average income of a content marketing manager (CM) is £41,400 per annum, while the average weekly pay for a CM is £6.70, and for a Content Marketer, the mean weekly wage is £15.20.
These figures are a stark reminder of the growing gap between the UK and the US, which are the two countries most heavily reliant on content marketing.
Content marketing is a relatively new and lucrative field in the Western world, which is why the UK is so keen to grow its role as a content hub.
According the report, in the coming decade, content marketing is forecast to account for more than 10% of all the UK-based jobs, and that will grow to more than 20% in 2020.
However the UK content marketing sector is still relatively small compared to other industries, which means it’s not as big a market as other countries.
A study published by the Higher Education Institute of the UK earlier this year said that it was unlikely that content marketing would become a major part of the economy in the near future.
The report said that the current structure of content business is likely to lead to a decline in its profitability, and warned that in order to remain competitive, the sector must evolve to allow for a better distribution of content and better quality of content.
While it’s difficult to say what the future holds for content marketing in the west, one thing is for certain: it is definitely not good for business.